TIS MARRAKECH SPEAKERS

KEYNOTE SPEAKERS

JORDAN TAYLOR WRIGHT | TAYLOR CUT FILMS

Topic: “Forever In The Infinite Now (Where creativity lives)”

Jordan Taylor Wright, founder of Taylor Cut Films, is a creative director and filmmaker based out of Los Angeles, California. Taylor Cut Films is a production Company/creative agency specializing in music videos, commercials, films, and social media strategy. Over a 10 year span Taylor Cut Films has worked and created original content for artists such as Usher, Justin Bieber, Jennifer Lopez, and The Chainsmokers, all while gaining an influential presence and following on multiple social media platforms of over 800,000. Taylor Cut Films have worked with renowned brands such as Bose, L’Oréal, American Express, Audi, and Marvel. Jordan is currently directing his first film to be premiered this summer, the Discovery of the Divine Consciousness, as well as writing his own book and launching an original platform.

 

RAYA ENCHEVA | RAYAWASHERE

Topic: “Finding Your Purpose as an Influencer”

Raya is a travel and lifestyle videographer and photographer focusing on personal growth. After having moved over 18 times between Bulgaria, Boston, New York and London, Raya has been fully nomadic for over 3 years. Not only has she been sharing all of her travels on social media, she has always shared her journey in life as well – from dealing with a quarterlife crisis to finding your passion and relationship advice. Her social media goes by the name of RayaWasHere to represent the hope that the content she creates and the impact she makes will be what she leaves behind in the world to show that she was here.

 

 

SPEAKERS

JONATHAN KUBBEN | MOM IM FINE

Topic: “Why marketers are wrong about influencer marketing?”

On April 1st 2016 Jonathan introduced MOM I’M FINE to the world on Instagram. As he travelled through Latin America the account began to gain an impressive following and continued to grow each day. All along his journey he witnessed breathtaking landscapes and crossed paths with interesting locals. He had also adopted a new philosophy – ‘living life on the edge’ – and before he knew it he was jumping out of airplanes, climbing mountains 6,088 meters high, scuba diving among sharks in the depths of the ocean, hanging with the Colombian army, exploring the glory of Poseidon and playing around with crocodiles in Mexico. As he was living all these memorable moments he always made sure to leave his mom a special message ‘MOM I’M FINE’ one picture at a time.

Today Jonathan and his ‘MOM I’M FINE’ sign have become an Internet sensation. His story has appeared on multiple media platforms (magazines, radio, TV) worldwide and has caught the attention of a few famous faces. MOM I’M FINE continues to expand its international reach at an extraordinary rate.

 

 

KETEVAN GIORGADZE | KATIE.ONE

Topic: “Instagram Success Story”

Ketevan was born in Georgia, but since her childhood she was living and studying in Moscow, Russia. After university, she decided to follow her dreams and to move to the city of love, to Paris. Sharing her inspiration and travels on her blog on Instagram became a source of inspiration for thousands people and a true representation of the “French art de vivre”.

By focusing on editorial-quality posts, the blog gained a unique reputation in social media, and was featured on major youth magazines. Constantly traveling around the world, Katie shares her passion for fashion, beauty and lifestyle each day with thousands of loyal followers, opening a window to her dreamy, magical and colorful world.

 

 

CARINA OTERO | SHE IS NOT LOST

Topic: “Influencer marketing through community building”

Carina Otero is the creator and curator of She is Not Lost, an online community for inspiring and encouraging female travelers. She aims to help women from all over the world feel the sense of community and support as they leave their comfort zones and explore places they had only ever dreamed of. With the growth of her audience, Carina has found herself in a position of influence and has partnered with tourism boards, hotel groups, and tour companies.

 

 

ISABEL MOSK | DMO CONSULTANT

Topic: “Influencer Marketing within Destination Marketing”

Isabel is a strategist in tourism and destination marketing. She helps cities, regions and countries prepare for the future and tailor their marketing for the era we live in.
Isabel is a progressive thinker in destination marketing and is renowned for her thorough knowledge and experience in the field of digital transformation, online strategy, social media and influencer marketing.
She has worked with many DMO’s worldwide as a strategist, was director of the European office of Destination Think and worked at the Netherlands Board of Tourism & Conventions as an online consultant. Nowadays she works for a range of DMO’s, across cities, regions and countries.
Passionate about travelling, she shares her vast experiences on her travel blog Vivelevoyage.nl.

 

 

ALEJANDRO PORRAS | CEO @ALOHASSANDALS

Topic: “How Direct-to-Consumer brands can leverage influencer”

Alejandro Porras is a young serial entrepreneur who has spent the last decade of his life making a name for himself in the e-commerce market.

He founded his first business, Alohas Sandals in 2015 in Honolulu, Hawaii. Back to basics and looking to put a spin on the traditional Espadrille, his creative team works from the brand's headquarters in Barcelona, Spain to design finely crafted espadrilles, sliders and sandals which all dive into that Spanish sandal artisan DNA the brand is well known for.

He has manage to double the brands turnover since 2016. He claims this has been mainly driven by ongoing investments into logistics infrastructure and product diversification whilst continuing to strengthen the brand’s online presence.

But this is just the begining of a beautiful venture, as it turns our, thirty-year-old Porras recently launched his second brand Domenica The Label and come October the 1st he will be launching Apoint, a pure-direct-to-consumer, e-commerce, luxury shoe brand for men, on crowdfunding platform, Kickstarter.

 

 

RARES & IRINA | ME_AND_MANGO / IRINAHP

Topic: “How the Use of Technology Help Create Innovative Content”

Irina and Rares are passionate instagrammers , content creators and digital influencers. Based in Vienna, they travel the world, documenting their adventures through pictures and videos. They love traveling just as much as creating unique and highly creative content. “The inspiration, the photography, Instagram has made me more aware of my creative side and it has helped me discover the world with a new set of eyes“ says Irina. Her images and videos burst of vibrant color – each telling a different story. Rares loves pushing the limits of the content he creates, always on the lookout for innovative content and new techniques to create something fresh. The ´layover effect´ has given his work unmeasurable value that led to his unrecognisable standing in the digital space. As digital native, Rares does not only produce vibrant images, he also understands the ever-growing importance of video content and developed his own signature of creative GIFS and stop-and-go animations.

 

 

 

MANAL BENCHLIKHA | ARTIST

Topic: “Women empowerment on social media in Morocco”

Manal is a Moroccan singer/songwriter from Marrakech. Inspired by an eclectic mix of styles, she is best known for her contemporary interpretation of Arabic music. Challenging convention she is a unique musical voice in the modern Arabic landscape.