BLOG TRIPS

WHAT IS A BLOG TRIP?

It’s a trip organised by a brand or tourism board that decides to create an itinerary with activities related to a specific topic for Travel Bloggers and Influencers previously selected by us and approved by client. There is a hashtag for the trip, that is proposed by the brand or tourism board to Travel Bloggers and Influencers to use when they write about their experience.

In conclusion, a blog trip is an agreement between two parties: the brand or tourist board that looks to be promoted and the blogger/influencer that travels to experience and visit the destination from first hand to write and enrich the content of his blog.

It’s a great opportunity for the client to create User generated content, and get messages driven correctly to the target of the brand.

 

WHAT TRABLIN OFFERS:

grafico_porcentajes_04_01grafico_porcentajes_04_02

 

BENEFITS FOR TOURISM INDUSTRY AND BRANDS:

  • It’s a quick way to promote a destination or experience/product through a broadcast channel with good online reputation and many followers that you can engage.
  • An article about your service advertised on a travel blog assure readers will continue reading it after the blog trip.
  • It is able to generate lots of content related to what the sponsors want to promote: links to web and exposure in social media with photos and videos.
  • Potential consumers are encouraged to visit the destination or try a product thanks to the recommendation of someone who defines as an expert on the theme.
  • The bloggers and influencers write their own experience, with no compulsory topics, and are free to express their feelings regarding the destination or brand.